Our insights help brands and retailers focus beyond the short term to understand what drives the tenure of a relationship and allocate resources accordingly.
Churn — how many customers is it really costing you?
Why aren’t businesses paying more attention to retention? What can businesses do to keep more customers?
Revealing the Power of Customer Lifetime Value.
Customer Lifetime Value is the compass that guides businesses towards sustainable success.
Are you doing LTV wrong?
By understanding the factors involved in CLV calculations, businesses can make informed marketing investments aligned with their goals.