our services
The Woven service portfolio was designed to help brands and retailers focus beyond the short term to understand what drives the tenure of a relationship and allocate resources accordingly.
Our methodology sits at the intersection of predictive analytics, customer behaviour and strategic advisory to unlock the power of CLV across the organisation.
Inform
Interactive Masterclasses and Tailored Workshops
At Woven, we firmly believe that Customer Lifetime Value (CLV) isn't just another metric; it's the beacon that can lead your organisation toward enduring success. We emphasise the operationalisation of CLV, ensuring it's not just another dashboard metric but a unifying force aligning leadership and the entire organisation around the customer. It's about integrating CLV into your organisation's DNA, driving decision-making at every level.
Through our engaging 2-hour masterclasses and comprehensive half-day or full-day workshops, we provide an introduction to comprehending and leveraging CLV for your organisation. These sessions are designed to:
Drive Alignment Through Education: Our workshops are meticulously designed to foster alignment across your teams by educating them about the influential role of CLV. We ensure leadership support and accountability, making CLV a leading indicator of your success.
Inspire Key Stakeholders: Our workshops are designed to inspire and engage key stakeholders within your organisation, enabling them to see how CLV can be harnessed to create lasting value.
Pivot Your Teams Towards Customer-Centricity: CLV is the benchmark for pivoting from a product-centric to a customer-centric strategy. Discover which customers to centre your efforts around and learn how to create enduring value for them.
Understand How to Optimise Customer Acquisition with CLV: Learn how CLV can help you invest your resources where it matters most, focusing your acquisition efforts and investments strategically.
Cut through the (Data) Noise: In an era of data overload, it's not about adding more; it's about getting smarter with what you have and gaining confidence in growth signals.
We use real-world examples to bring these concepts to life and help you to envision how they can work for your organisation.
Are you ready to embrace the transformative power of CLV and drive remarkable results? Let us inspire you, educate your teams, and guide you on the path to leveraging CLV across your organisation.
Contact Us Today to schedule a masterclass or workshop to revolutionise how you perceive your customers and their long-term value."
Discover
We believe in teamwork. We engage with individuals across your organisation to understand your challenges and how we can assist. We work with you and your teams to:
Identify the Gaps — and — Cut through the Noise: Spotting the missing pieces in your data puzzle is our strong suit. Whether it's refining existing models or simplifying complex data structures, we've got you covered.
Breakdown Data Silos: Data silos hinder progress. Our team excels at identifying the opportunities that exist by joining data from multiple sources across the organisation, revealing the power that can be unlocked by embracing a comprehensive view of your business.
Fine-tune Your Data: We roll up our sleeves and dive deep into your data alongside you. Our experts fine-tune your data outputs, ensuring they're not just data but actionable insights poised to make a real impact.
Problem Solve Together: We're more than data enthusiasts; we're problem solvers. We work alongside your team, offering fresh perspectives that often lead to 'aha' moments along with new perspectives and skills.
Ready to unlock the data magic with Woven?
Let's chat about how we can bring value to your business.
Realise
We're not here to add yet another metric on a dashboard or report; our mission is to help you and your organisation leverage these forward-looking metrics to make everyday decisions that shape your future value.
Gaining forward-looking insights is one part of the equation, but it won't do much good if it merely resides on a report. Our purpose is to join forces with your leadership and extended teams, embedding these critical metrics into the fabric of your organisation, unlocking their potential to drive growth, enhance profitability, and secure long-term value.
Empower Your Teams with Insights: We work alongside your teams to ensure these metrics become second nature within your organisation. This involves empowering your people to make decisions that directly align with your strategic goals.
Drive Lasting Loyalty: We work alongside your teams to identify and understand the patterns of your most loyal customers, as well as those with the potential for loyalty. Through collaborative ideation and working sessions, we leverage the data insights to design a loyalty program that not only drives long-term value but also safeguards your bottom line.
Leverage AI for Intelligent Experimentation: With the aid of generative AI, we assist your teams in identifying, testing, and iterating different scenarios based on the outputs of our models. This proactive approach keeps your business ahead of the curve.
Revamp Existing Reporting: We'll thoroughly review your current reporting structures and collaborate closely with your teams to seamlessly integrate these metrics into existing and, where appropriate new dashboards or reports. The result? A laser focus on long-term goals and sustained customer-centric growth and profitability.
We Collaborate with Your Teams across the Organisation:
Finance Teams: Refine bottom-up forecasts, utilising CLV calculations for more accurate financial planning and to track the impact of investment and budget spend.
Product Teams: Estimate the potential uplift in CLV that new products can bring, and when it might be time to retire existing products, shaping your product development strategies and lifecycle management.
Marketing Teams: Interpret and leverage these key metrics to optimise budget allocation, targeting, and investments in the most profitable customers, reactivate dormant customers and take proactive action to mitigate churn.